Associate Brand Manager – Retail Field Sales
Techtronic Industries North America, Inc.
**Job Description:**
_The primary function of the position is to develop and manage the planning and execution of large Retail Field Sales distribution initiatives and tradeshows that fulfill marketing strategies._
**You’ll be DISRUPTIVE through these duties and responsibilities:**
+ Project Lead for distribution trade shows and events and account partner able to deliver on prioritized tactics and executions specific to customers
+ Manage trade show calendar, 3rd party vendor relationships, cross-functional planning assistance, and day-of coordination
+ Work with external partners to manage rental needs and standard operating procedures for distribution trade shows and events
+ Generate project objectives, goals, and timelines, and work cross-departmentally to ensure that key milestones are met and goals are achieved
+ Conduct competitive market analysis to formulate recommendations for annual event plans, including physical event design/booth layout and promotional strategies
+ Work with sales team, brand, channel, and product managers to develop integrated marketing plans (promotions, hands-on demonstrations, merchandising, etc.) to attract, educate, and excite target audiences at each event
+ Work with brand team to develop messaging strategies for macro business awareness, down to micro event-specific new product details
+ Develop and manage plans within approved budget levels, in highly fluid situations.
+ Develop working knowledge of tradeshow planning process to split workload and management responsibilities as needed
**The TOOLS you’ll bring with you:**
+ Requires a bachelor's Degree in Marketing or Business
+ Minimum 4 years experience in sales and/or marketing, preferably within hardware/home center or industrial distribution channels
+ Must possess strong analytical, computer, communications and presentational skills
+ Ability to travel 30-50% of time
**We provide these great perks and benefits:**
+ Robust health, dental and vision insurance plans
+ Generous 401 (K) savings plan
+ Education assistance
+ On-site wellness, fitness center, food, and coffee service
+ And many more, check out our benefits site HERE (https://www.milwaukeetool.jobs/Benefits) .
_Milwaukee Tool is an equal opportunity employer._
Equal Opportunity Employer Minorities/Women/Protected Veterans/Disabled
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